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UW-Madison Aquatic Sciences Center Publications
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UW-Madison Aquatic Sciences Center Publications
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The following privacy policy applies to University of Wisconsin Sea Grant and Water Resource Institute Web sites. We are committed to protecting the privacy and security of our online visitors. This policy statement provides our visitors with an overview of the measures we have taken to provide a safe environment for everyone.



The security of all information associated with visitors to our Web site is of utmost concern to us. We ensure that all personally and nonpersonally identifiable information that we receive via the Internet is secure against unauthorized access. When appropriate, this information is transmitted using 128-bit encryption and is kept in a safe and secure system. This means that no eyes but ours will ever see the information that our visitors send to us.


Personally Identifiable Information

Personally identifiable information will be used solely by our staff for internal purposes, and will not be provided to third parties for any purpose whatsoever.

Customer email addresses are never posted on Web sites. The ASC Publications Store and many of our other sites may send automated emails to your email address from time to time to keep you informed. Your email address will not be used for any other purpose.

We collect only personally identifiable information (for example: your name, email address, age, school, town and country) when our visitors voluntarily submit such information. We always request that children ask their parents or teachers for approval before sending us any personally identifiable information. We may request such information in connection with our contests, games, surveys, forums, content submissions, chats, bulletin boards, requests for suggestions, visitors' requests for free educational products (such as bookmarks), and visitors' requests for additional information. In addition to our request that children ask their parents or teachers for approval before sending personally identifiable information to us, we also recommend that parents and teachers spend time online with their children and participate in the interactive activities offered on our sites.


Nonpersonally Identifiable Information and the Use of Cookie Technology

We collect nonpersonally identifiable information through the use of a software technology called "cookies," and through our visitor's voluntary submissions to us and/or upon request. The use of cookies is an industry standard - you find them on most major Web sites.

By nonpersonally identifiable information, we are referring to information about our visitor's browser (e.g., Netscape Navigator or Internet Explorer), operating systems (e.g., Windows or Macintosh), Internet service providers (e.g., AOL or NET.COM) and other similar information which we track in aggregate form. This means that the nonpersonally identifiable information that we track is anonymous and will never be identified with or lead us back to any of our visitors.

Cookie technology also helps us to know how many people visit and where visitors go on our sites. Among other things, this information allows us to know which areas are popular, which areas need improvement, and what technologies and Internet services are being used by our visitors so that we may continually improve our visitor's online experiences.


Links to Other Sites

Visitors will find links from University of Wisconsin Web sites to independently owned, controlled and/or managed World Wide Web sites whose content we have deemed of possible interest to our visitors. In many cases, the links represent cooperative projects or mutual links established with the organizations connected with these sites. While we initially visit those sites to which we directly link, please note that we do not control the content that appears on these sites and such content may be constantly changing. We recommend that children check with their parents or teachers before clicking to any new sites.

Please note that we may revise the above policy as the content on our sites continues to change. We hope that you enjoy and feel comfortable exploring our sites. Your comments are welcome.

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If you have questions, please call (608) 263-3259 or email publications@aqua.wisc.edu

We value your comments.